BBO Resources Articles

Daily Huddle at the Ritz Carlton

A short article that Discuss how Daily Huddle ( Daily Short Meeting ) can be a great productivity and efficiency booster for your business.

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By Mark Jocumsen

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Using Toodledo to GTD

Getting Things Done (GTD) is a method for organizing tasks so that you can focus your entire energy and creativity on completing those tasks in a stress free manner. This method  was developed by David Allen in his book,Getting Things Done. The main principle of GTD is that recording your tasks in a reliable way - using a system that you trust - will free your mind from trying to remember and prioritize stuff. 

This article discuss about the use of a very helpful tool, Toodledo to make sure you can express your ideas in words and record them outside of your head and that you get things done without wasting your energy trying to remember your tasks/ideas.

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By Mark Jocumsen

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The 4P's Are Out. The 4E's Are In.

What is the marketing world today? The consumer has seized control. Audiences have shattered into fragments and slices. Product differences can last minutes, not years. The new ecosystem is millions and billions of unstructured one‐to‐one and peer‐to‐peer conversations...

This article is about how we can adopt to the present day marketing world by replacing the old framework of marketing into a new one.

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Coaching Paradigm- The 4Ps Are Out- The 4Es Are In

By Mark Jocumsen

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Recovery Rate Calculator

This article is a guide to be used in conjunction with our spreadsheet tool, that will allow you to calculate what charge out rate you need to use for each person and what to do if your current charge out rates are too low.

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Coaching Paradigm- Recovery Rate Calculation Guide

By Mark Jocumsen

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How To Write A Great Article

An article about Ric Willmot's guide in writing great articles for publication

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Coaching Paradigm- How to Write Great Articles

By Mark Jocumsen

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Goals, Vision and Direction

A business without clear goals and values is akin to a small sailboat attempting to cross a bay at the mercy of high winds, strong tides and powerful currents, all of which are counteracting each other.

Without a point of reference on the far side of the bay...

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Coaching Paradigm- Goals, Vision and Direction

By Mark Jocumsen

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About us:

Better Business Outcomes is a family owned business improvement consultancy based in Toowoomba, Queensland. Founded by Mark and Melanie Jocumsen in 2007, Better Business Outcomes specializes in business improvement consulting, marketing strategy development, business idea validation, mentoring and ERP Project Management. 

Frequent Questions:

  • Can I view your privacy policy?

    We take privacy of client information very seriously. We comply with the stringent standard expected of any provider to the life insurance industry. Our privacy policy was last updated in February 2018 and can be viewed  by clicking this link.

  • Can you work with me in my location?

    Mark and Melanie serve clients nationally using phone and Skype.

    On-site consulting and ERP Project Management is available in Brisbane, Toowoomba, Warwick, Dalby and Ipswich areas. 

    Mark's public speaking and workshop facilitation is available Australia wide. 

  • What is your Performance Guarantee?

    Better Business Outcomes values its client relationships and undertakes to conduct our work and relationships at a high professional standard at all times.  We ask you to let us know immediately if any of our work or behaviour is below your expectations.  We will address your concerns at our cost.  If we are unable to satisfy you we will accept your desired fee reduction.

  • What types of businesses or industries do you work with?

    Melanie work's almost exclusively for the major Australian life insurance companies based in Sydney. She is engaged by the rehabilitation teams to help support their self employed income protection claimants re-establish their pre-disability income and come off claim. 

    The majority of Mark's clients are in manufacturing, trades and professional services. Mark seeks motivated, capable entrepreneurs who are willing to invest in the growth of their business. Mark also enjoys working in the not-for-profit sector. 


PO Box 1799, Toowoomba QLD 4350

+61 413 101 944

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